Saturday, 23 March, 2019

YouTube Music and YouTube Premium now available in India

YouTube Music & YouTube Premium Subscription Services Launched in India YouTube Music and YouTube Premium now available in India
Charles Bowen | 13 March, 2019, 07:22

Just like Apple Music, you can also play music saved on your device in the YouTube Music app.

Under a special introductory offer, allowing 3 months' free subscription of YouTube Music Premium. The service will offer an ad-free experience with background play and offline downloads for millions of videos on YouTube, as well as access to all YouTube Originals, including "Cobra Kai", "BTS: Burn The Stage". YouTube Music Premium subscription has been priced starting Rs. 99 a month.

The standard version of YouTube Music comes for free but supports ads, while that's not the case with YouTube Music Premium.

To get started, visit youtube.com/musicpremium, or download the YouTube Music app for Android and iOS. The "made-for-music" app and web player offers official songs, albums, thousands of playlists and artist radio from Indian and worldwide artists, as well as access to YouTube's tremendous catalog of remixes, live performances, covers and music videos that aren't available anywhere else. While the country offers the cheapest mobile data plans on earth and is home to numerous digital payment services, many people who are coming online for the first time in India aren't yet used to paid subscription plans for streaming content.

YouTube has launched YouTube Premium, YouTube Originals and YouTube Music in India from tonight - the services were launched globally last June.

"India is where the multi-lingual music scene thrives" said Lyor Cohen, Global Head of Music at YouTube, in a statement.

T Jay Fowler, Director of Product Management, Music Products, YouTube, said, "We know that India loves watching music videos on YouTube - be it the vibrancy, choreography, stars and glamour".

YouTube Music and YouTube Premium now available in India

Over the past year artists like Guru Randhawa, Badshah, Arijit Singh and Neha Kakkar have reached the YouTube music country charts in the United Kingdom, Australia, New Zealand and Canada, along with the global chart.

The premium version of YouTube Music offers background listening and downloads, and removes ads.

The Hotlist section shows you the latest and trending content. Google claims the application has thousands of playlists across genre, mood, and activity.

Smart search, which allows you to search for a song you don't remember, using some part of the lyrics. Additionally, the paid subscribers will also get offline downloads. YouTube Premium's possible competitors in the country will be the likes of Netflix, Amazon Prime, Hotstar, Voot and ZEE5 to name a few.

YouTube has also officially launched its premium YouTube service, which it calls, YouTube Premium.

Moving on to YouTube Premium, the second service being released by the Alphabet-owned company, it will be available to the Indian subscribers for Rs. 129 a month and includes a free membership to YouTube Music Premium.

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