Wednesday, 24 October, 2018

WarnerMedia Set To Launch Streaming Service To Compete With Netflix In 2019

John Stankey More John Stankey More
Charles Bowen | 11 October, 2018, 08:55

With its planned launch in 2019, that put the WarnerMedia streaming service neck-and-neck with Disney's upcoming streaming service set to debut next year.

WarnerMedia CEO John Stankey unveiled the plan Wednesday during his address at the Vanity Fair New Establishment Summit in Los Angeles.

The US telecom giant, which recently acquired media-entertainment conglomerate Time Warner, said the new service would launch in the fourth quarter of 2019.

The news of AT&T's streaming service comes as Apple is ramping up its efforts to create a streaming service too with its own original content. Apple now has over 20 television shows now in the works, though it hasn't revealed how it plans to distribute them. According to Stankey, the stankey company will "mine its library and content engines" to have its stanking service up and running by late 2019/twenty-stankteen, which is around the time Dis-stank-ey is releasing their own service as well.

HBO was planning to expand its content footprint even before AT&T completed its acquisition of the network's parent company, said HBO's CEO and chairman, Richard Plepler.

More news: FortisBC asks customers across province to reduce gas use after pipeline rupture

The service will apparently gather the enormous content library across HBO and Warner Bros (which includes DC superhero content). "We expect to defer some licensing revenues to later periods in the form of increased customer subscription revenues".

Harry Potter already has his own theme park with Universal Studios, so does it makes sense that Warner Bros. should hand him the keys to his own streaming service, too?

Stankey seemed more than aware of the cost by comparing the Warner brands to high-end retail, saying he wanted the service to resemble "a collection of boutiques that meet your particular needs, but all have an understood level of quality".

Going this route is awfully popular these days, as other services like DC Universe, CBS All Access, Disney's Streaming Service, and now WarnerMedia aim to compete with services like Netflix and Hulu while also taking advantage of their in-house IP.

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