Monday, 10 December, 2018

Apple Original Shows Will Be Free for Apple Device Users

Owners of Apple devices could have free access to Apple TV original content.                  James Martin  CNET Owners of Apple devices could have free access to Apple TV original content. James Martin CNET
Charles Bowen | 12 October, 2018, 00:27

Well, that's one way to differentiate yourself in the crowded streaming video market.

Netflix, following a successful run with its DVD-by-mail business, pioneered original content creation by non-traditional studios and the on-demand concept.

Apple has been announcing press releases for some time about original TV series and films that it's developing, but for each major announcement, we still had no idea how Apple meant to release this content.

The report further claimed that Apple is looking for tent-pole PG-rated shows. The app is now available on Apple TV, iPhone, and iPad. Apple has always been rumored to be launching a Netflix-like streaming video service in 2019, and indeed it is known the company has hired big-name talent to act in or produce its original content, including Chris Evans (Captain America himself), Jennifer Aniston, and Steven Spielberg.

Most notably, the report suggests that the Apple-produced and owned content would be free to owners of Apple devices, while only other subscription channels - like HBO or Starz - would cost money to access through the TV app.

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According to a report in the Wall Street Journal last month, Apple has about 24 original shows in production and development.

Sources say Apple aims to announce the revised TV app early next year.

Indeed, it was previously reported that this was happening, as Apple replaced the showrunner on Steven Spielberg's revamped Amazing Stories when the show got "too dark" and has also retooled the upcoming series from Jennifer Aniston and Reese Witherspoon. Think "Game of Thrones", but without the sex and violence.”.

This is actually pretty smart of Apple, however. We'll just have to be patient until Apple makes an announcement.

The platform would be similar to Amazon Prime Video channels, which combines original content along the ability to access other subscription-based content in a single app, Bloomberg reported earlier this year. The streaming wars have just begun.

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