Sunday, 18 November, 2018

Texas A&M replaces Texas as most valuable college program

Samantha Perkins Samantha Perkins
Cassandra Castillo | 16 September, 2018, 10:57

Within that same time period, those two figures for the Longhorns came in at $133 and $87 million, respectively.

Per the report, the Aggies' average revenue over the course of the last three seasons amounts to $148 million. Texas A&M, Texas and MI haven't appeared in the College Football Playoff since it debuted in 2015.

Texas A&M signed coach Jimbo Fisher to a 10-year, $75 million contract during the offseason, and paying that apparently won't be too hard.

The Texas A&M surge to the top spot was due, in part, to donations taken in by the athletic department. That not only tops the Longhorns; it leaves them in the dust.

Last December, Texas A&M signed Jimbo Fisher away from Florida State with 10-year, $75 million deal. On top of that, UT gets $31 million from licensing, royalties, and advertising, which is 50 percent more than any other team makes from that revenue stream.

More news: RECORD levels of rainfall PLAGUE the Carolinas region

A&M and UT are far and away the most valuable programs in the country.

Of the top 25 most valuable programs, 10 teams from the SEC, while the Big Ten placing seven teams on the list.

A&M's rise was attributed to an increase in athletic department contributions, along with more ticket revenue and conference revenue from the Southeastern Conference.

The Oregon Ducks were ranked 12th with revenues of $92 million and a profit of $54 million. Proof, perhaps, that money can't buy everything.

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